When the holidays roll around, pet parents’ calendars fill up fast, from travel plans and holiday shopping to hosting family gatherings. As dog daycare businesses know, the season comes with ample opportunity to increase bookings (and revenue). With families seeking reliable pet care during their busiest time of year, daycares that plan ahead and offer seasonal daycare packages can attract new customers and reward loyal clients, all while maximizing profits.
Let’s explore how your business can make the most of the holiday rush with thoughtfully designed seasonal packages, plus how intuitive payment processing tools make managing them simple.
Why the Holiday Season Is Prime Time for Dog Daycare Growth
The final months of the year are a whirlwind for most pet parents. Between travel, work events, shopping trips, and social obligations, there’s often little time left to give their pups the undivided attention they wish they could offer. For pet-care providers, this translates into a surge of boarding and daycare bookings.
Increased Demand and Opportunity
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Travel and long hours: Many owners spend days away from home during trips or late shopping nights.
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Social gatherings: From holiday parties to family dinners, busy pet parents want peace of mind knowing their pets are well cared for.
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Gifting mindset: Pet owners are more willing to splurge on premium care, grooming, or holiday add-ons for their furry friends.
Dog daycares that anticipate this seasonal surge can capture extra revenue through strategic package deals, making it easier for clients to commit to multiple visits while simplifying your scheduling and payment workflows.
What Are Seasonal Pet Daycare Packages?
Seasonal daycare packages are time-limited bundles that let pet parents pre-purchase a set number of daycare sessions — often at a discounted or value-added rate — to use during a specific period, like November through January.
For example:
- A “Holiday Helper 10-Pack” might offer 10 daycare visits between Thanksgiving and New Year’s.
- A “Winter Wag Pass” could combine daycare credits with a grooming session or enrichment upgrade.
- A “Festive Frequent Flyer Plan” might include boarding credits for families who travel frequently during the holidays.
By offering special packages, you’re giving clients flexibility, savings, and convenience. In turn, you're boosting your business revenue consistency and predictability during the busiest time of year.
Benefits of Seasonal Packages for Your Dog Daycare
Let’s break down how these bundles benefit your business and your customers alike.
1. Simplified Scheduling and Predictable Revenue
Seasonal packages encourage customers to book in advance. Instead of last-minute requests that stretch your team thin, you can forecast attendance, assign staff more efficiently, and avoid overbooking.
Predictable pre-paid revenue also helps balance cash flow during the holidays — an invaluable advantage when expenses like seasonal staff and supplies can spike.
2. Increased Customer Loyalty
Packages inspire repeat visits and long-term loyalty. Once a customer purchases a bundle, they’re more likely to continue visiting after the holiday season ends, forming a habit of regular daycare attendance.
You can even design packages that transition into ongoing memberships or rewards programs once the holidays wrap up.
3. Operational Efficiency
Handling payments, check-ins, and credits becomes much easier when services are pre-purchased. With packages, staff can process clients faster, focus on care rather than transactions, and reduce time spent tracking invoices.
4. Upselling Opportunities
Bundled deals make upselling seamless. Consider adding:
- Grooming or spa add-ons
- Enrichment or training sessions
- Photo packages (great for festive pet portraits!)
5. Customer Convenience
Holiday stress is real. Clients love the simplicity of paying once, reserving in advance, and knowing their pet’s spot is secure. With a few clicks or taps, they can schedule care without the hassle of paying per visit. It's an easy win for busy pet parents who have a lot going on this time of year.
Designing Seasonal Packages That Sell
Creating irresistible seasonal daycare packages requires a balance of creativity, clarity, and strategy. Here’s how to build bundles your customers will love.
1. Align with Customer Needs
Think about your clients’ routines and what matters most to them during the holidays:
- Frequent travelers: Offer boarding-daycare combo deals.
- Local shoppers and workers: Create short-term packages for flexible weekday care.
- Busy families: Market convenience-focused deals that save them time and stress.
2. Offer Tiered Options
Not all clients have the same needs or budget. Provide a few tiers of packages, such as:
- Silver: 5 daycare visits (ideal for casual users)
- Gold: 10 visits + 1 free grooming session
- Platinum: 20 visits + priority booking + holiday photo add-on
Tiered packages help customers self-select the value level that fits their lifestyle — while encouraging higher-spend upgrades.
3. Incorporate Limited-Time Incentives
Scarcity drives action. Set clear timeframes like “available through December 31st” or “while spots last.” You can also reward early buyers with a bonus credit or a festive gift, such as a branded ornament or holiday treat bag.
4. Bundle Related Services
Combine daycare with complementary services:
- Daycare + Bath or Nail Trim
- Daycare + Training Session
- Daycare + Holiday Photo Session
These bundles give customers a fuller experience, and they boost your business across multiple revenue streams.
5. Brand It with Holiday Flair
Creative, seasonal branding makes your offer stand out. Use playful names like:
- “Santa Paws Pass”
- “Howliday Hangout Package”
- “Jingle Bell Play Pack”
- “Frosty Friends Daycare Deal”
Add themed visuals to your website, email, and social posts for extra festive appeal.
Marketing Your Holiday Packages Effectively
A well-designed package won’t reach its potential without smart promotion. Here’s how to spread the word and drive conversions.
1. Announce Early
Launch your packages 4–6 weeks before peak travel season. This ensures your loyal customers hear about them before they book elsewhere — and gives new clients time to discover your offer.
Leverage the customer database in your pet-care business software to send an email announcement highlighting the value, limited timeframe, and easy booking options.
2. Get Social
Share festive posts across Instagram, Facebook, and TikTok featuring:
- Happy dogs enjoying daycare
- Before-and-after grooming photos
- Holiday-themed graphics or video reels
- Client testimonials
Encourage user-generated content by asking customers to tag your business in their holiday pet posts using a branded hashtag (e.g., #RevelationPetsHolidayPaws).
3. Upsell During Check-Ins
Train staff to mention packages to regular daycare clients at drop-off or pickup. A simple script like:
“We’re offering a special 10-visit holiday daycare pass this month — it’s great for families traveling or working extra hours.”
This personal touch can dramatically increase conversions.
4. Offer Exclusive Perks for Existing Clients
Reward loyal customers with early access or discounted pricing on holiday bundles. Exclusive offers make clients feel appreciated and more likely to renew.
5. Cross-Promote Locally
Partner with nearby pet-friendly businesses — such as groomers, boutiques, or pet photographers — to co-market your holiday deals. You could share flyers, swap social shoutouts, or host a joint “Pet Holiday Open House.”
Managing Packages Seamlessly with Revelation Pets
A successful seasonal promotion depends on smooth, stress-free operations behind the scenes. That’s where Revelation Pets’ payment features make all the difference.
Intuitive Payments for Dog Daycare Packages
Because Revelation Pets is built specifically for dog daycare and pet boarding businesses, its payment tools are tailored to your workflow. Here’s how it simplifies the process:
1. Flexible Payment Processing
Accept payments in the way that works best for your clients:
- Online bookings through your customer portal
- In-person payments at check-in
- Contactless digital options for convenience and security
2. Easily Handle Rate Adjustments
Need to offer a limited-time discount or add an upsell? Revelation Pets lets you apply promotions or modify pricing in just a few clicks — without complicated manual workarounds.
3. Simplified Package Tracking
Customers can easily view how many credits remain in their package, while your team can see usage at a glance. No more confusion over session counts or expired credits.
4. Automatic Reminders and Renewals
Encourage repeat business with automated email notifications reminding clients when their credits are running low or their package is about to expire.
5. Integrated Reporting
Get insights into which packages sell best, track seasonal trends, and analyze revenue performance to enable smarter decisions for future promotions.
Revelation Pets’ all-in-one platform ensures that even during your busiest season, your team stays organized, your customers stay happy, and your operations stay streamlined.
Tips for Maximizing Revenue During the Holiday Rush
Once your packages are ready, these best practices can help you make the most of your seasonal promotion.
1. Limit Spots for Urgency
Cap the number of available packages to create a sense of exclusivity and encourage faster purchases.
2. Upsell Add-Ons Strategically
Offer upgrades during checkout or via email, such as:
- Holiday grooming specials
- Festive photo sessions
- Priority booking for boarding
3. Promote Giftable Packages
Market your seasonal daycare passes as the perfect gift for pet parents. Create printable or digital gift certificates for easy gifting.
4. Encourage Pre-Booking for New Year’s
Once customers see the value of your holiday packages, promote New Year or “Winter Wellness” packages to keep their pets engaged and active beyond December.
5. Collect Reviews and Testimonials
Ask happy clients to leave reviews or share photos of their pets enjoying daycare. Authentic testimonials build social proof for future customers.
Extend the Momentum Beyond the Holidays
While holiday packages are a natural fit for November and December, the concept works year-round. Consider offering themed packages for:
- Spring Break boarding
- Summer stay-and-play specials
- Back-to-school bundles
- Valentine’s “Puppy Love” deals
By aligning your offerings with customers’ seasonal needs, you’ll maintain steady engagement throughout the year — not just during the holidays.
Streamline Holiday Bookings & Boost Profits
The holiday season doesn’t have to be chaotic for your dog daycare — it can be your most profitable time of year. By offering creative, value-packed seasonal daycare packages, you’ll attract busy pet parents seeking convenience and build stronger customer loyalty.
With Revelation Pets, creating and managing these packages is a breeze. From intuitive payment processing to clear package tracking and flexible pricing options, our software is built to support your daycare business through every busy season — so you can focus on what really matters: keeping pets happy and cared for.
Discover how Revelation Pets helps pet-care businesses manage packages, payments, and reservations with ease. Start your free trial!
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